Crossover Collaboration
Powerlong Museum also promotes collaboration with fashion and lifestyle brands, integrating art and life. The museum space hosts a variety of events — press conferences, fashion shows, location shooting, arts and crafts markets, art festivals, etc.
Selected Projects:
Fendi Women's and Men's Fall/Winter 2019-20 Collection Show
Fendi presented an exciting fashion journey in the poetic gallery spaces of Shanghai Powerlong Museum.
Venue: Hall 1 + Hall 6 + Hall 8 + 1/F Atrium
Numéro x Burberry Short Film Poetry of the Individual
With styling inspiration from the intricate Thomas Burberry monogram, the short film explores the sense of individuality and social belonging experienced by the contemporary youth.
Venue: Hall 1 + Lecture Room + B1/F Escalator
Rolls-Royce “Cullinan” Exclusive Viewing Event
Inspired by the design excellence of both Powerlong Museum’s architecture and the Rolls-Royce Cullinan, the art restaurant team demonstrated the art of service in this exclusive viewing event.
Venue: Hall 6 + Art Restaurant
Powerlong Museum x Dongpeng Ceramics x YOHO! Pop-Up Store
Powerlong Museum partnered with Dongpeng Ceramics to create a graffiti haven and collaboration with YOHO! led to a pop-up store where contemporary art meets urban street culture.
Venue: 1/F Atrium
Audition for The Blue Horse
Child actor audition for Stan Lai’s play The Blue Horse
Venue: M Theater